ProCraft — PartnerUAE

You know the owner.We know the build.

Accountants, consultants, studios and business-setup firms meet owners who run a business on a spreadsheet and a WhatsApp group. If that’s you, this page is for you. It’s short on purpose — the terms get agreed on a call, and written down before anything else happens.

Doc — PARTNER · Rev ASheet 06DXB · AUH · SHJ
01Who we mean

Three scenarios, told plainly.

These aren’t case studies — we don’t publish results before a client confirms them, and we’re not going to invent partner ones. They’re the three situations we’re set up for.

01.1 — The introducer

An accountant in Sharjah closes the year for a retailer with two shops.

Stock is in a sheet, sales are in a book, and the two don’t agree until March. The accountant doesn’t sell software and shouldn’t have to. They make one introduction, sit in on the first call if they want to, and hear from us when the work is scoped, when it’s signed and when it goes live. If a referral fee is agreed, it’s paid when the client pays us. [client to confirm fee basis and timing]

01.2 — The studio

A design studio in Dubai wins a brand and a website.

Six months on, the client asks for a customer portal and an app, and the studio has no developers. We build it under the studio’s name or ours — the studio decides — against a written scope the studio has read first. The studio keeps the relationship. We keep the code working, and the support tickets come to us. [client to confirm whether white-label is offered as standard]

01.3 — The implementer

A systems consultant in Jeddah has four restaurant clients on paper tickets.

They want RestPOS in the kitchens but not the support desk. We supply the product, the training and second-line support with a name and a number. The consultant does the site visits, the menu setup and the first-line calls. What each side earns is on paper before the first install. [client to confirm revenue share and regions]

Not on this page: platform and technology partnerships — payment gateways, hosting, marketplaces. We don’t run a programme for them. If you think there’s a genuine fit, write anyway; we read everything.

02Fit

What we’re looking for, and what we’re not.

We’d rather turn down a bad introduction than chase a good one. That’s the whole filter.

We want

People who meet ownersAccountants, consultants, setup firms, studios. You already have the trust. We’re not asking you to sell.
Honest introductionsIf the client needs a template, not custom work, we say so — to them and to you. You don’t lose face for it.
One region you knowDubai, Abu Dhabi, Sharjah, Saudi Arabia or India. Elsewhere by arrangement. [client to confirm final region list]
Someone on the groundFor StockFlow and RestPOS: a person who can visit the shop or the kitchen. Not a forwarded link.

We’d rather not

Lead listsBought, scraped or “shared.” We won’t call them.
Badges and directoriesPay-to-list schemes, “top agency” awards, listing fees.
Blind introductionsWhere the client doesn’t know they’ve been introduced, or hasn’t agreed to a call.
Work we can’t questionA fixed design or spec we’re not allowed to push back on. The scope call is where that happens.
Renting us out by the hourWe build scoped work with a written scope, not people supplied by the hour. If that’s what you need, we’re not the right partner.
Our name on your client’s workUnder a studio build, the work is yours. We’ll ask before citing it — say no and that’s the end of it.
Paying for a spreadsheet of namesA referral fee is paid on a signed project, not a list of contacts.
03What you get

Written down, track by track.

Three short lists, one per track. Where a line reads [client to confirm], it’s still being agreed on the call and written into the agreement — not hidden.

Introduce

Fee[client to confirm]: a referral fee on projects that sign
PaidAfter the client’s first payment clears [client to confirm timing]
TrackingYour name on the introduction, logged the day it arrives
Your involvementNone required. Stay in the room if you want to
If it isn’t a fitWe tell you first, and why — not the client

Build

PriceFixed, per project, agreed after a scoping call
Your nameOn the site, the app and the invoice to your client. Ours nowhere unless you ask
ContractYours with the client. Ours with you. NDA on request before any brief is shared
SupportStays with us, with a name and a number — it never comes back to you

Install

ProductsStockFlow (retail ERP) and RestPOS (restaurant POS)
TrainingA demo environment and product training before your first install
SupportYou’re first line to your client. We’re second line to you
Territory[client to confirm]: cities, and whether any of it is exclusive
04What happens next

Four steps, no portal.

No dashboard, no login, no tiers. An email thread and a page you’ve signed.

01

Write

The form below, or info@procraft.ae. Tell us who you meet, where, and how you’d like to work with us. A few lines is enough.

02

A call

[client to confirm length], you and us. We explain how we scope, what we turn down, and what we pay or charge. You tell us what your clients actually ask for. If it isn’t a fit, we say so on the call. If you’d rather we didn’t speak to your client directly, we work through you.

03

One page

A short written agreement: what counts as an introduction, what’s paid and when, who talks to the client, what stays confidential, how either side ends it. Nothing we wouldn’t sign ourselves. [client to confirm: existing template, NDA, term]

04

Introductions

You make one when it’s right. We reply within one business day, copy you in where you want to be, and send you a line at scope, signature and go-live. The client hears from a person, not a funnel.

Tracking is a dated record, not software: the introduction email, the scope number, the signed date. You can ask to see it at any time.

05The form

Tell us who you meet.

What kind of clients, where, and how you’d like to work with us. One real example helps more than a pitch. Terms are agreed on the call, not in the form.

Direct: info@procraft.ae

One real example is worth more than a pitch — e.g. retail shops in Deira, restaurant groups in Riyadh, SMEs setting up in Sharjah. No client names needed yet.

Sent. We reply within one business day — usually the same day. A person, not an autoresponder.

Nothing you send is shared with anyone outside Procraft. If you need an NDA before naming a client, say so and we’ll send one before the call. [client to confirm NDA template exists]

06Questions

Asked before signing.

If yours isn’t here, ask it on the call or by email.  ·  info@procraft.ae

Do you ask for exclusivity?

For introductions, no — you can introduce clients to whoever you like. We ask one thing: that the client knows they’ve been introduced to us and has agreed to a call. For install partners, territory and any exclusivity by city is agreed in writing before the first install — see “What you get” for the Install track. [client to confirm territory and exclusivity terms]

How do you know an introduction came from me?

You tell us before we speak to the client — an email or a copy on the thread is enough. There’s no tracking link and no portal. We keep one record of who introduced whom, and you can ask to see your part of it at any time. If the same business reaches us on its own first, we tell you.

When and how is a referral fee paid?

If a fee is agreed, it’s written into the one-page agreement before the first introduction and paid when the client pays us, not when they sign. The level and basis are agreed on the call. [client to confirm level, basis — fixed, percentage, or per stage — and whether it applies to renewals and product licences]

Can you build under my studio’s name?

Yes, where it’s agreed in advance — your name on the work, ours in the code, and a scope you’ve read before we start. We’ll ask before citing the build in our own record; you can say no. [client to confirm whether white-label is offered as standard and the portfolio rule]

Will you sign an NDA before I name a client?

Yes. Ask on the form or in your first email and we’ll send one before the call. Mutual, short, no non-compete hidden in it. [client to confirm a template exists]

Which regions do you work in?

We’re registered in Dubai, Abu Dhabi and Sharjah, and our delivery team serves projects in Saudi Arabia and India. For StockFlow and RestPOS we need someone on the ground where the shop or kitchen is, which is where implementation partners come in. Elsewhere by arrangement. [client to confirm whether Oman, Qatar or other GCC states are in scope]

Who talks to the client once you’re introduced?

Decided on the call and written down. For an introduction, usually us, with you copied in as much or as little as you want. For studio work, you — we speak to your client only in the room with you. For StockFlow and RestPOS installs, you handle first line and we handle second line, with a name and a number on both sides. Support for what we built still comes to us, so it never lands on your desk. If a client asks us directly, we send them back to you.

Do you supply developers by the hour?

No. We build scoped work — what gets built, what it costs and how long — under a written scope. If you need people by the hour, that’s a different kind of company, and we’ll point you to one where we can.

07Start

One introduction is enough to start.

One email is enough. We reply within one business day, from whoever actually reads it.

Looking to start a project instead? See Contact