ProCraft — BlogField notes

Notes fromthe workshop.

What we learn building ERP, POS, websites and apps for Indian businesses: real projects, real numbers, and the mistakes worth avoiding.

Doc — BLOG · Rev A18 entries
All posts — 18
Line drawing of a single key at the centre with nine thin lines radiating to nine small boxes, each holding a glyph — a globe, a server rack, a code bracket, a page, a routing node, an envelope, a chart, a coin and a layered file — one box filled solid
Working with agenciesUAE

Who Actually Owns Your Website, Code and Accounts?

6 min read
Line drawing of a hand holding a phone showing a business profile, with dimension lines measuring the bio, the photo grid and the contact button
Running a businessIndia

Do customers check your social media before they buy?

6 min read
Line drawing of a timeline strip with post markers clustered densely at the left, a long empty gap measured by a dimension line, then two isolated markers at the far right
Running a businessUAE

What should a B2B business actually post?

5 min read
Line drawing of a restaurant order travelling as one continuous line from a table, through a tablet at the counter, to the kitchen pass and on to a printed bill and a cash drawer
ERP & POSIndia

Why does a restaurant need a POS system?

8 min read
Line drawing of a single geometric mark alone on an empty sheet, and the same mark on the right surrounded by a system of colour swatches, a type specimen, a clear-space diagram and three template rectangles
BrandingUAE

Logo vs brand identity: what you're actually buying

5 min read
Navy ink illustration of a workshop owner arranging a teal ceramic vase and bowls in front of a phone on a tripod
Running a business

Why Social Media Presence Is Important for a Business

8 min read
Line drawing of a phone showing a long chat thread running off the bottom of the screen, beside a product grid page with a single solid checkout button, an arrow running from one to the other
Websites & E-commerceUAE

Selling on WhatsApp? When to build a proper store

5 min read
Line drawing of a smartphone in front elevation with three thin paths branching out to a browser window, a message bubble and a single tracking-link card, each path marked with a dimension tick
AppsUAE

Do you need a mobile app?

6 min read
Line drawing of one triangular mark at four shrinking sizes, joined by a single line — on a shop signboard, inside a circular profile crop, at the head of a letterhead, and in a browser tab — with a dimension line measuring the span
Branding

Why your brand needs a logo (and what it must do)

6 min read
Line drawing of a search box at the left joined by one continuous line to three destinations — a ranked list of results, an answer panel quoting a source, and a shopfront counter where the enquiry arrives
Websites & E-commerceIndia

SEO and AEO: how buyers find you in 2026

7 min read
Line drawing of a small shopfront with an awning, stocked shelves and a counter, joined by a single line from its signboard to a search field on a phone held in the hand, above a timeline of ticks ending at a small clock
Websites & E-commerce

If you're a small vendor, do you need a website?

5 min read
Line drawing of a retail counter with a billing terminal and a printed roll on the left and a storage rack of stacked boxes on the right, with a wide measured gap between them crossed only by a dashed line under a question mark
ERP & POSIndia

When Tally isn't enough: software for growing retailers

6 min read
Line drawing of three price tags of increasing size hanging from a single rail, each tagged to a different stack of pages, with a small recurring meter beneath the rail
Websites & E-commerceIndia

What a business website actually costs in India

5 min read
Line drawing of three webpage wireframes side by side at rising levels of complexity, from a simple stack of three blocks to a page of many small components with connector lines running off its edges
Websites & E-commerceUAE

How much does a website cost in Dubai?

6 min read
Line drawing of three ledger sheets spread across a desk with dimension lines measuring the gaps between their totals, and one upright sheet standing alone to the right
ERP & POS

When to move from spreadsheets to an ERP

6 min read
Line drawing of a desk terminal on the left joined by a single continuous line to three phones held in the field — one at a shop counter, one beside a delivery crate, one in a warehouse aisle
ERP & POS

What changes when your ERP works on a phone

5 min read